Telling your story
GETTING TO KNOW YOU
Telling your story pulls together the pieces of your life jigsaw and helps people relate to you and why you do what you do.
The power of communication is timeless, it’s just the way we interact that’s evolving. Living in a digital world; building genuine, long-term relationships has become more important than ever. By staying true to ourselves, people are more likely to relate to us. Essentially, we are all our own brands and everyone is an influencer in their own way - that's why finding your voice and telling your story has become more important than ever.
Imagine having access to the tracks of your life – but instead of a playlist of music, having a catalogue of standout stories and learnings that wholly reflect your journey and what makes you, YOU.
How do I do this?
1 GETTING TO KNOW YOU (Former BBC Journalist)
-Asking great questions
-Being curiouser than a cat
-Not being afraid to challenge
2 SIMPLIFYING YOUR COMPLEX STORY (Broadcaster)
-2-way communication
-Clarifying the real message
-Identifying language / key words
3 WHO ARE YOU TALKING TO (Communications specialisms, marketing & PR)
-Discussing audience types
-What’s the business angle?
4 PRESENTING YOURSELF (Public speaking & media training)
-Helping you to sound like a pro
5 OPPORTUNITIES (Digital knowledge & experience)
-Signposting opportunities to use content
I worked closely with Antonia over many months, to help me unpack my story and identify threads of it that reflect my strategic personal and business brand objectives.
The process was really enjoyable and the results have helped to contribute to my wider vision for the assets we need, to ensure we are getting the right messages across to our diverse audiences.
On top of that, Antonia is an awesome person with life experiences that enable her to make the service meaningful
ALEX HUGHES
FOUNDER OF INSPIRE 2 IGNITE CIC